Radware Introduces New Cybersecurity Partner Program


MAHWAH, N.J. January 31, 2023 06:00 AM

Enhances partner experience and increases financial incentives

Radware® (NASDAQ: RDWR), a leading provider of cyber security and application delivery solutions, introduced a new Radware Cybersecurity Partner Program. The global program offers new and existing ecosystem partners a more lucrative and systematic approach to creating, managing, and growing sales opportunities based on Radware’s state-of-the-art cloud services and solutions. Complete with new participation tiers, training, financial incentives, and support materials, it will empower Radware’s ecosystem partners to accelerate their growth and earn more. This includes resellers, managed security service providers, carriers, and cloud service providers.

The partner program, which focuses primarily on cloud security, offers access to Radware’s full portfolio of network security as well as application security and delivery solutions. To support the evolving needs of today’s enterprises and medium-sized businesses, Radware’s comprehensive cloud security offering includes Radware’s Cloud DDoS Protection Service, Cloud Web Application Firewall, API Protection, and Bot Management. Radware’s award-winning solutions are recognized by industry analysts such as Forrester Research, Gartner, GigaOm, KuppingerCole Analysts, and Quadrant Knowledge Solutions.

“Our new Cybersecurity Partner Program will prepare and position our partners to play an even bigger role in our go-to-market strategy and cloud growth engine,” said Yoav Gazelle, chief business officer at Radware. “The program is designed to accelerate our mutual success. We are committed to delivering the technology, services, and professional consulting our partners require as trusted advisors for our customers.”

To meet a range of partners’ needs while rewarding them for the value they deliver throughout the customer lifecycle, Radware’s new Cybersecurity Partner Program is based on three tiers of participation – Certified, Spotlight, and Signature. Each tier offers progressively deeper financial incentives, discount structures, and rebates, as well as more advanced training opportunities and seller tools. The program features:

  • More comprehensive onboarding, which includes online and instructor-led sales training, tool kits, shadowing, and access to community forums.
  • A new certification and badging program.
  • Newly designed sales playbooks, campaigns in a box, battle cards, email templates, co-branded materials, demos, and assessment tools.
  • A digital portal to house and organize the program deliverables.

“Radware’s Cybersecurity Partner Program provides much-needed resources to support us in our efforts to continually exceed the needs of our customers,” said Greg Curry, vice president of client solutions at Netagen, one of Canada’s leading independent network solutions providers. “As a Signature Partner, we see tremendous business value in Radware’s partner ecosystem for full customer coverage. The marketing programs, together with enhanced training on Radware products and services, will go a long way in supporting our sales efforts in Canada. It’s great to see Radware invest in their partners, enabling them to thrive and grow.”

“Radware’s Cybersecurity Partner Program reimagines how Radware engages with its business partners. Radware is providing them unprecedented access to resources, incentives, and tailored support to deepen their technical expertise and help speed time to market,” said Mark A. Houpt, chief information security officer at DataBank, a leading provider of enterprise-class colocation, connectivity, and managed services. “The new program is designed to fuel partner growth. By putting us in control of our earning potential, growing our technical expertise, and demonstrating sales success, we can unlock specialized financial, go-to-market support and benefits.”

Existing partners will be eligible for the new program and transition to qualifying tiers based on their business results. For more details on the Radware Cybersecurity Partner Program, read the companion post on the company’s blog.

About Radware

Radware® (NASDAQ: RDWR) is a global leader of cyber security and application delivery solutions for physical, cloud, and software defined data centers. Its award-winning solutions portfolio secures the digital experience by providing infrastructure, application, and corporate IT protection, and availability services to enterprises globally. Radware’s solutions empower enterprise and carrier customers worldwide to adapt to market challenges quickly, maintain business continuity, and achieve maximum productivity while keeping costs down. For more information, please visit the Radware website.

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©2023 Radware Ltd. All rights reserved. Any Radware products and solutions mentioned in this press release are protected by trademarks, patents, and pending patent applications of Radware in the U.S. and other countries. For more details, please see: https://www.radware.com/LegalNotice/. All other trademarks and names are property of their respective owners.

Radware believes the information in this document is accurate in all material respects as of its publication date. However, the information is provided without any express, statutory, or implied warranties and is subject to change without notice.

The contents of any website or hyperlinks mentioned in this press release are for informational purposes and the contents thereof are not part of this press release.

Safe Harbor Statement

This press release includes “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. Any statements made herein that are not statements of historical fact, including statements about Radware’s plans, outlook, beliefs, or opinions, are forward-looking statements. Generally, forward-looking statements may be identified by words such as “believes,” “expects,” “anticipates,” “intends,” “estimates,” “plans,” and similar expressions or future or conditional verbs such as “will,” “should,” “would,” “may,” and “could.” For example, when we say that our new Cybersecurity Partner Program will empower Radware’s ecosystem partners to accelerate their growth and earn more, we are using a forward-looking statement. Because such statements deal with future events, they are subject to various risks and uncertainties, and actual results, expressed or implied by such forward-looking statements, could differ materially from Radware’s current forecasts and estimates. Factors that could cause or contribute to such differences include, but are not limited to: the impact of global economic conditions and volatility of the market for our products; natural disasters and public health crises, such as the coronavirus disease 2019 (COVID-19) pandemic; a shortage of components or manufacturing capacity could cause a delay in our ability to fulfill orders or increase our manufacturing costs; our business may be affected by sanctions, export controls, and similar measures, targeting Russia and other countries and territories, as well as other responses to Russia’s military conflict in Ukraine, including indefinite suspension of operations in Russia and dealings with Russian entities by many multi-national businesses across a variety of industries; our ability to successfully implement our strategic initiative to accelerate our cloud business; our ability to expand our operations effectively; timely availability and customer acceptance of our new and existing solutions; risks and uncertainties relating to acquisitions or other investments; the impact of economic and political uncertainties and weaknesses in various regions of the world, including the commencement or escalation of hostilities or acts of terrorism; intense competition in the market for cyber security and application delivery solutions and in our industry in general, and changes in the competitive landscape; changes in government regulation; outages, interruptions, or delays in hosting services or our internal network system; compliance with open source and third-party licenses; the risk that our intangible assets or goodwill may become impaired; our dependence on independent distributors to sell our products; long sales cycles for our solutions; changes in foreign currency exchange rates; undetected defects or errors in our products or a failure of our products to protect against malicious attacks; the availability of components and manufacturing capacity; the ability of vendors to provide our hardware platforms and components for our main accessories; our ability to protect our proprietary technology; intellectual property infringement claims made by third parties; changes in tax laws; our ability to realize our investment objectives for our cash and liquid investments; our ability to attract, train, and retain highly qualified personnel; and other factors and risks over which we may have little or no control. This list is intended to identify only certain of the principal factors that could cause actual results to differ. For a more detailed description of the risks and uncertainties affecting Radware, refer to Radware’s Annual Report on Form 20-F, filed with the Securities and Exchange Commission (SEC), and the other risk factors discussed from time to time by Radware in reports filed with, or furnished to, the SEC. Forward-looking statements speak only as of the date on which they are made and, except as required by applicable law, Radware undertakes no commitment to revise or update any forward-looking statement in order to reflect events or circumstances after the date any such statement is made. Radware’s public filings are available from the SEC’s website at www.sec.gov or may be obtained on Radware’s website at www.radware.com.

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